Mavi - Textile Company in Turkey

Mavi is a textile company in Turkey. Mavi is a denim and jeans-wear company which was found in 1991 in İstanbul. It maintains its presence for 29 years in the fashion business. Mavi is giving services not only in Turkey but also a lot of countries like U.S, Canada, Germany, Holland and so on. Mavi operates at more than 5,000 locations in 35 countries, including 394 Mavi Shops. Mavi, which opened internationally in 1996, has flagship outlets in New York, Vancouver, Berlin, Frankfurt, Düsseldorf, Munich, Hamburg, Dietzenbach, Bremen, Münster, Leipzig, Oberhausen, and Moscow. As well as its outlet network, Mavi products are all available for sale in chain stores like Nordstrom, Brooklyn Companies, Peek & Cloppenburg, Lord & Taylor, and David Jones.

Mavi was presented by Time Magazine in between the world's best 16 jeans category in 2006. In 2012, Adriana Lima signed a deal with Mavi for a marketing campaign, filming a series of advertisements. The campaign was so good that the revenue increased by 50 percent. Mavi is rated in the top premium jean brands in the world, with nearly 9.7 million denim sales in 2019. Mavi also has Kartuş cards, a system that is called a customer loyalty program. Kartuş, an important consideration for consumer data collection and assessment, has about 5.8 million users and is used in 82 percent of retail businesses.

Mavi also preferred famous names as the promotional faces and used famous models such as Barbara Palvin between 2013-2015 and later Elsa Hosk and Francisco Lachowski in their ads. For the organization, this event had positive reviews. Mavi favorably makes its name internationally. The company's name comes from the fact that 'Mavi' is a Turkish term for blue.

In compliance with its mission, Mavi expects from all its staff to be respectful to themselves, its clients, its workers, business associates, rivals, society, and the community, as an organization that is open to diverse viewpoints and ideas and has flexible thought.

Please visit the company website for more information about their products. Further, if you want to know more about the textile industry in Turkey, visit our website.