Turkey’s most important e-commerce platform, Trendyol, which received this $ 1.5 billion investment and valuation increased to $ 16.5 billion. With the realization of the investment Trendyol, 10 billion dollars of valuation dam by passing Turkey’s initiative ecosystem beyond being the first decacorn has become the most valuable company in the country.
To this big investment round; General Atlantic, one of America’s major investment funds, participated in the investment round in Japan-Centered SoftBank (with the SoftBank Vision Fund 2 fund), Berlin-Centered Princeville Capital, ADQ (UAE) and Qatar Investment Authority (QIA). He had invested an additional $ 350 million in the company earlier this year.
Trendy Founder Demet Mutlu on Investment: “We thank the world’s leading investors for their trust in our country and the future of Trendyol, who took part in this investment tour. It is a source of pride for us to bring the highest international investment to our country in the last period. In addition, Trendyol’s first “decacorn” from Turkey will strengthen the position of our industry in the international arena. This investment will increase international interest in Turkey’s digital ecosystem and will give serious impetus to the development of our industry. We thank our passionate team, hundreds of thousands of business partners and over 30 million customers who trust us for sharing this journey of success with us ”.
Emphasizing that they support millions of employment in Turkey Happy, “While hundreds of thousands of people working for the operations they carry out through our platform, our sellers, we provide business opportunities for hundreds of thousands of people in different sectors such as cargo distribution, packaging, customer service. Thus, we contribute directly and indirectly to our economy with a total of 1.1 million people. In 2023, we aim to increase this figure to 2.4 million people. ”.
The shared press release on the subject also includes the information that Trendyol, founded in 2010, has delivered more than 30 million customers a day, more than 1 million packages a day.
General Atlantic EMEA Region General Manager and Consumer Unit President Melis Kahya Akar in the statement on the subject, “Trendyol’s fast market model extending from the digital wallet, providing comfort and convenience to customers in Turkey and the world. We see great potential that Trendyol will accelerate its ongoing growth in the regional and global e-commerce arena. As General Atlantic, we are excited to collaborate with the Trendyol team, which has been performing positive impact missions while providing flawless e-commerce experiences to customers and sellers, with our worldwide experience in growing innovative business models. ”.
SoftBank Investment Advisers Managing Partner Anthony Doeh, “Turkey’s leading super-app’i Trendyol, e-commerce, payment systems and delivery competencies, has successfully integrated with deep expertise in industries such as fashion. Thus, it laid the foundation for a unique consumer experience with high growth potential in new markets. As a company that has invested in many e-commerce platforms in the world, we are delighted with our cooperation with Trendyol. We look forward to supporting this journey of Trendyol, one of EMEA’s rising digital leaders, ”he said.
Another information shared in the newsletter is that Citi served as Trendyol’s exclusive advisor on this investment round.
Source : https://webrazzi.com/2021/08/09/trendyolun-15-milyar-dolarlik-yatirim-turu-sonuclandi